Where Oakland eats
Temescal along Telegraph Avenue carries the city's dense concentration of chef driven small plates rooms and natural wine bars, serving a customer base with disposable income at 30 to 50 dollar per person dinner checks. Fruitvale, centered on International Boulevard, is the city's Latino and Central American food corridor, with pupuserias and taco trucks like the ones clustered near the Fruitvale Public Market serving low ticket, cash heavy meals to a working class neighborhood. Jack London Square along the estuary has rebuilt around waterfront restaurants and cafes serving downtown office workers and weekend visitors, a shift from the chain heavy corridor it was a decade ago. Chinatown, adjacent to downtown, runs dim sum houses and barbecue counters serving both a longtime Chinese and Southeast Asian community and downtown lunch traffic. Uptown and downtown proper, near the Fox Theater and the Paramount, support a bar and late night dinner crowd tied to concert and event nights. Rockridge along College Avenue serves an affluent, food conscious residential customer with a slower, brunch heavy weekend pattern. The gap between Fruitvale's cash counter economy and Rockridge's reservation driven dinner economy means citywide averages hide two very different businesses operating a few miles apart.
